© 2018 Tom Roberts DESIGN

direct marketing

we help local businesses thrive and survive by reaching the customers that matter most...

YOUR local NEIGHBORHOODS. 

marketing that drives customers right to your door. 

Every year, a new set of studies will tell you that email is the most powerful marketing channel out there. We get it: there’s no better way to reach people all over the country or even the world, one-to-one with timely, relevant messages than in their own inboxes. But what about your local neighborhood? Foot traffic is the bread-and-butter of all local businesses

and franchises, and the majority of that traffic comes from potential customers within a 5 - 10 mile radius. You need a a marketing tool that

drives that business directly to your door. That's the power of Direct Marketing through EDDM - Every Door Direct Marketing.

The number one reason why internet users unsubscribe from emails: 

"I get too many emails in general"  

Don't get us wrong. We love email. There's no better way of retaining and building a strong relationship with your existing customer base. But email is becoming a battleground for your audience’s attention. Take a look at your email inbox right now. How many messages are waiting for you? Some people are able to keep their Inbox at zero, but most of us have hundreds of unopened emails, and more on the way. Given this perspective, it’s no surprise that according to MailChimp’s email benchmarks, most companies see average open rates below 20%. It’s hard to stand out to your readers.

immediately impact traffic and sales efficiently  

eddm - every door direct mail is a powerful, saturation, solo direct mail to every home in neighborhoods that surround you location within selected mileage, radius or Zip codes.with no mailing list, ink-jet addressing or letter shop costs. It's the best solution to reach customers within 5 - 10 miles of your shop or business.

Because EDDM targets residences and/or businesses at the carrier route level. It's ideal for smaller local mailings but it's flexible enough that it can be utilized for regional and large, coordinated national campaigns.

And the open rate? It's working the second the consumer opens their mailbox. No click thrus. No landing pages. No pop-ups. Just your offer right in the hands of your local customers.

DIRECT MAIL STILL WORKS BECAUSE IT'S

IMMEDIATE, Builds foot traffic, flexible and places your offer

right where you want it to be... in your future customer's hands.